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Cactus Jack

Years: 2017 - 2018
Title: Design Consultant
Total Raised: $6.5M+
Projects: iOS, Android, Web, & Marketplace
While I was at Nike, I had the opportunity to work with Travis' team and build a mobile app for his Astroworld tour. We went with a super simple, 3 view option that included tour dates, camera and your season pass. Tour dates were connected to Ticketmaster and anyone with the app could be notified when tickets dropped. The AR camera was able to trigger stickers and filters when pointed at merchandise or stage visuals. The season pass was your key into shows. The goal was to use data to help Travis engage with his most loyal fans. Whether that was through exclusive ticket access, free merch or shout outs on his social.